Hi. I’m Jessica.
Jessica Willis
Founder & Licensed Insurance Broker
A personal experience.
A lasting purpose.
I believe coverage should feel understandable—not intimidating. My goal is to help you make a confident decision, then stay available when real life changes.
Read my storyMy story
The purpose behind the work.
I founded Willis Advisory & Insurance on the belief that coverage should be approached with the same level of care, clarity, and intention as any other important financial decision. Insurance is not just a policy—it's a strategy, and it should feel both understandable and aligned with your life.
Diagnosed with Cystic Fibrosis at just 9 months old, I developed a deep, personal understanding of how critical the right coverage can be. That perspective shaped my approach: clients deserve clear guidance, thoughtful planning, and a trusted advisor who remains present beyond the point of enrollment.
After earning my license in March 2022, I launched Willis with a distinct vision—to elevate the client experience by simplifying complex decisions and providing a level of service that is both responsive and refined.
Today, I partner with individuals, families, and business owners to design coverage strategies that are not only cost-conscious, but intentional. From structuring employer benefits to guiding clients through transitions and renewals, my focus is always on delivering clarity, confidence, and continuity.
Working together
Clear guidance. Real follow-through.
What I help with
- Employer benefits planning and group coverage.
- Clear plan comparisons that make tradeoffs obvious.
- Enrollment support, then ongoing help when things change.
How I work
- Explain options in plain language and keep the process simple.
- Guide you step-by-step, including research and paperwork.
- Stay available for follow-up support, not just the decision moment.
Let’s connect
Your next step can feel simpler.
Whether you’re planning benefits or comparing coverage, let’s talk about what matters to you.
Schedule a conversation